A scent is recognized before a logo, and remembered long after a tagline has faded. Creating a distinctive olfactory signature for your brand is a way of imprinting its world in the memory of your clients, through the sense most intimately connected to emotion. Nathalie Durand, perfumer and founder of Empreinte Éthérée, creates bespoke olfactory identities for brands and businesses. From the first creative impulse to the final fragrance, each composition is crafted to embody your identity and express your unique universe, whether diffused throughout your spaces or translated across your brand touchpoints.
This B2B offering extends the house’s expertise in bespoke perfumery:: the same exacting standards of composition, now placed at the service of a brand rather than an individual.
Several brands have already entrusted us with the creation of their olfactory signature. very project is unique, yet the approach remains the same: understanding the brand’s universe, then bringing it to life through scent.
An olfactory identity created to embody the brand’s universe and establish it as a lasting part of its clients’ experience.
An olfactory signature designed to extend the brand’s identity beyond the product, through the sense that leaves the deepest imprint on memory.
An olfactory identity is designed for any brand that places care and intention into the experience it creates. It is particularly at home in hospitality, where a signature welcome scent becomes part of the memory of a stay; in restaurants, where fragrance can extend the experience of the table; in luxury brands, where consistency reaches every detail, including the scent of their boutiques; and in events, where a dedicated fragrance can become the signature of a launch, an occasion, or an evening.
Entrusting your olfactory identity to Empreinte Éthérée means working directly with the perfumer who creates it. You remain involved at every stage, from the olfactory direction through to the final fragrance and its various applications. The exact scope of the project, timeline, and production volumes are defined together during the initial brief, according to the specific requirements of your project.
Do you have an olfactory identity project in mind, an idea that is still taking shape, or a specific deadline?
Let’s talk. Nathalie personally reviews each enquiry and recommends the approach best suited to your project.
It is a bespoke fragrance created for a business, translating its values and universe into a distinctive, recognizable scent. Unlike an ambient fragrance selected from a catalogue, it is created exclusively for the brand and belongs uniquely to its identity.
